I try to be a true force for good. Curious about cultures and building brands in new ways. Keeping it human & real enhanced with digital. Going for emotional and awe-inspiring. Building on purposeful and creative. Always aiming for authentic and relevant.

Born and raised in Finland. Lived and learned London & the Nordics in small boutiques and international network agencies.

I'm a creative director bringing my creativity, insight and energy to work and cultures. From brand strategy to illustration, I'm passionate about big ideas and craft. And making it all with a smile and inclusive way for the best possible outcome